Archive

Big changes to how Meta tracks paid ads by charities are here: what you need to know and do

This short guide explains what has changed and what you need to do next

10 January 2025

Lessons in Lead Gen: Integrating Channels to Make Meaningful Connections

Last month, we hosted Lessons in Lead Gen: Integrating Channels to Make Meaningful Connections, a webinar featuring Jessie Hayes, Digital Strategy Manager at Forward Action, and Richard Casson, Senior Digital…

3 December 2024

How to get your digital fundraising off to a winning start in 2025

What if there was a way to get a head start on your 2025 supporter recruitment and fundraising work and set yourself up for a calmer start to the year?…

22 November 2024

The 12 Tests of Christmas: Boost Your Year-End Fundraising Results

As you gear up for your crucial end-of-year appeals, implementing the right tests could be the key to boosting those all-important donations. From how to get started with testing to…

5 November 2024

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