Digital fundraising

How to get your digital fundraising off to a winning start in 2025

What if there was a way to get a head start on your 2025 supporter recruitment and fundraising work and set yourself up for a calmer start to the year?…

22 November 2024

The 12 Tests of Christmas: Boost Your Year-End Fundraising Results

As you gear up for your crucial end-of-year appeals, implementing the right tests could be the key to boosting those all-important donations. From how to get started with testing to…

5 November 2024

5 Email Tactics from the Kamala Harris Campaign to Boost Income for UK Charities

  Email fundraising has transformed US election campaigns. From Howard Dean’s pioneering efforts in 2004 to Obama’s email revolution and the sophisticated data-driven approaches of the 2020s, email has unlocked…

26 September 2024

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"Forward Action make the complex seem simple. Over the course of four years supporting our efforts in campaigning, fundraising and supporter engagement, their combination of scientific thinking and creative excellence has produced excellent results. Their high standard of work is backed up by reliable delivery, integrity and a collaborative approach."

Daniel Gray - Digital Engagement Manager - WaterAid