Our services

Forward Action is a digital mobilisation agency for progressive organisations. We create innovative strategies to recruit new supporters, energise existing ones, and get people to take fundraising and advocacy actions - and we provide the copy, design and engineering to make it happen.

Supporter Recruitment

From petitions to quizzes, we create compelling tactics to recruit new supporters for your cause.

See the results with the ONE Campaign.

Digital Fundraising

Email, Facebook ads, integrating fundraising with campaigns - we help clients realise the potential of online fundraising.

See how we helped Greenpeace quadruple email income.

Testing and Optimisation

We run testing programmes to improve web pages, ads, and everything in between.

See how we helped the Labour Party during the 2017 election.

Digital Strategy

Whether your organisation has two staff or two hundred, we create strategies for digital programmes that deliver results.

See what it achieved for Reprieve.

Web Development

We create websites that convert visitors into activists and donors.

See it in action at HOPE not hate.

Digital Mobilisation

We create email and social media programmes that turn campaign silos into powerful movements.

See what it did for World Animal Protection.

See our services put to work

Our approach

Make it Measurable

Our clients work with us because they want results they can measure. We start with the goals, then develop the strategy and tools to hit them.

Make it Engaging

We make things people want to engage with, but understand that isn’t the end goal. We harness engagement to grow lists, raise money, and drive impactful action.

Make it Innovative

We dedicate time to innovation. Everything we do is measured, tested, and improved as we go, so that we’re always delivering better and better results.

"The Forward Action team are some of the most innovative and exciting minds in the fundraising sector right now, and are just so easy to work with. Definitely recommend."

Jon Lloyd - Former Fundraising Director - SumOfUs