Insight

5 Email Tactics from the Kamala Harris Campaign to Boost Income for UK Charities

  Email fundraising has transformed US election campaigns. From Howard Dean’s pioneering efforts in 2004 to Obama’s email revolution and the sophisticated data-driven approaches of the 2020s, email has unlocked…

26 September 2024

Five Of Our Favourite Tactics For Energising Supporters Post-Election

Whether you’re feeling fired up after the General Election or if that surprise date and rush to get your message out there took everything out of you – Parliament being back…

5 September 2024

How can we use AI responsibly and ethically at Forward Action?

AI seems to be in every conversation, conference and blog post these days – and for good reason. It’s hard to underestimate the potential impact of this emerging technology on…

5 September 2024

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"Forward Action make the complex seem simple. Over the course of four years supporting our efforts in campaigning, fundraising and supporter engagement, their combination of scientific thinking and creative excellence has produced excellent results. Their high standard of work is backed up by reliable delivery, integrity and a collaborative approach."

Daniel Gray - Digital Engagement Manager - WaterAid