Latest News
Are you ready for soft opt-ins?
31 Jul 2025
A change in law could help you build a supporter base faster than ever. You’ll probably have heard that upcoming changes to Privacy and Electronic Communications Regulations (or PECR) will...
Read moreChristmas Come Early: How to prepare for a successful winter appeal in 2025
22 Jul 2025
Key takeaways and Q&A from our latest Forward Action webinar Talking about Christmas in mid-July might feel premature. But if you want your winter fundraising campaign to hit its goals,...
Read moreMeta-morphosis: Adapting to paid social changes and future-proofing your strategy
11 Mar 2025
Meta’s new restrictions on pixel and conversion API event data are shaking things up for non-profits – especially those focused on health, politics, race, sexuality, and personal hardship. Und...
Read moreWinning a vote in Parliament: 4 digital mobilisation lessons from the assisted dying campaign
11 Feb 2025
Last November, our partner Dignity in Dying secured a landmark victory: helping to pass the second reading of the assisted dying Bill in the House of Commons. It was a...
Read more5 lessons from The Traitors that causes need to know
30 Jan 2025
Like much of the UK, The Traitors had much of the Forward Action team completely hooked. So hooked, in fact, that we launched a dedicated Slack channel just to dissect...
Read moreIntroducing the next chapter of Forward Action: a brand built for change
23 Jan 2025
This year, we’re celebrating a major milestone – Forward Action is turning 10! With a decade of growth and learning behind us, we’re thrilled to unveil our new brand. Why...
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