Testing
Forward Action Masterclass: How to Grow Your Email List
It’s 2022 and email continues to reign supreme when it comes to ROI on any digital fundraising tactic, but without a reliable list of subscribers, harnessing the power of email…
9 November 2022
Lessons from Refuge: Send Engaging Emails All Year Round
Year after year, email proves to be the digital fundraising channel with the best ROI. But if your organisation is still to be convinced, or you need advice on where…
18 May 2022
Lessons from Forward Action: The Essentials of A/B Testing
In our February webinar (watch the recording), Forward Action’s Beth Miles (Digital Strategy Manager), went through everything you need to know to crack A/B testing to supercharge your digital campaigns….
21 February 2022